OUR FOUNDER


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Hi, I’m Jason Kerr – a passionate storyteller, award-winning Video Editor, and Post-Production Specialist originally from a small town in Ontario, Canada — but my vision has always been anything but small.

Growing up at the intersection of sport and art, my creative journey began with pencils and paintbrushes. Over time, that passion evolved from canvas to cutting room floor — where I discovered the power of editing to shape stories that pounce on the heart and leave a lasting print. I became fascinated by how editing could shape a story—how the rhythm of a cut, the swell of a soundtrack, or the timing of a moment could move people in powerful ways. That’s when I found my purpose: blending imagery and audio to craft compelling narratives that resonate.

After sharpening my craft at Sheridan College and the College of Sports Media, I stepped into the professional world with a strong foundation in both the technical and emotional aspects of storytelling. My background in athletics gave me a unique lens into sports media, where I’ve been able to merge two lifelong passions: capturing the intensity of competition and elevating it with purposeful storytelling.

From my roles at theScore Television Network to Rogers Sports & Media, I learned to thrive under pressure, hunt down the right moments, and deliver content that commands attention. Whether it’s a dramatic sports package, a brand anthem, or a fast-paced highlight reel, I approach every frame with intention.

For me, editing is a form of choreography. Music isn’t just a soundtrack—it’s the pulse of the story. I cut to the rhythm of the track, letting sound guide emotion, pace, and flow. It’s this musicality, paired with a deep sense of visual design and narrative pacing, that gives my work its signature impact.

As the Founder of BigKat Media, I bring over a decade of experience, a collaborative spirit, and a deep passion for storytelling. Whether I’m working with major networks, ambitious startups, or creative agencies, I approach every project with a commitment to quality and a focus on bringing ideas to life.

In a media landscape that’s constantly shifting, I stay curious, adaptable, and creatively fierce. I believe that the best stories are built through collaboration—by listening closely and pushing creative boundaries. If you're looking to create content with real impact, let's bring your vision to life — together.


 
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WORK EXPERIENCE


FOUNDER & SENIOR VIDEO EDITOR - BIGKAT MEDIA

SEPTEMBER 2016- PRESENT | 9 YEARS

  • Expert in translating marketing strategies, brand guidelines, and campaign goals into powerful visual narratives—balancing creative vision with tight timelines and budget constraints.

  • Known for blending technical precision with engaging storytelling to produce high quality creative, with a proven track record of delivering high-impact, brand-defining content across all platforms.

  • Proficient in colour grading, sound design, and motion graphics for multi-platform content delivery.

  • Strong background in media asset management, project archiving, and technical troubleshooting.

  • Collaborated with leading brands—including Titleist/FootJoy, Weston Foods, MF Music & Sound, and Turner Imaging—to elevate their creative vision and brand presence over social platforms.

POST PRODUCTION VIDEO EDITOR - ROGERS SPORTS & MEDIA

AUGUST 2013 - JULY 2025 | 12 YEARS

  • Recognized as an industry expert in Adobe Premiere Pro & Avid Media Composer specialist for post production video editing at Rogers Sports & Media—Canada's #1 sports media brand.

  • Results-driven video editor contributed to the development and execution of network brand & episodic promos/campaigns, driving viewer engagement and brand reach.

    • Produced 1,000+ video assets to power a 9% year-over-year viewership increase.

    • Developed national-level promos and commercials that reached 24+ million Canadians.

    • Edited viral social videos with 5+ million combined impressions.

    • Specialized in crafting integrated marketing reels to grow sales for new cliental.

  • Collaborated closely with creative directors, producers, motion designers, and sound mixers to ensure best-in-class creative.

  • Proficient in workspace media management, project archiving, and technical troubleshooting, ensuring uninterrupted editorial pipelines and content delivery.

  • Led in-house training programs, onboarding for editorial staff, and conducted workflow workshops, establishing team-wide consistency.

  • Partnered with national sports brands such as Toronto Blue Jays and Hockey Night in Canada.

PROMO PRODUCER - THESCORE TELEVISION NETWORK

MARCH 2013 - JUNE 2013 | 4 MONTHS

  • Lead the development and execution of high-impact on-air promotions.

  • Write compelling, audience-driven content for TV spots, ensuring consistent messaging and brand voice across all channels.

  • Produce and edit broadcast-quality promotional videos, channel IDs, and branded content.

  • Develop creative briefs for on-air promotions that align with marketing strategies and objectives.

  • Work cross-functionally with sales, marketing, and creative teams to build promotional content that drives engagement, viewership, and revenue.

  • Mentor junior producers, offering guidance and technical input to elevate production and quality.

EDITOR - THESCORE TELEVISION NETWORK

SEPTEMBER 2011-MARCH 2013

  • Produced dynamic and engaging sports features, news segments, and highlight montages.

  • Recorded and edited content for both live broadcasts and pre-taped programming.

  • Delivered timely updates and content packages for integration into live shows.

  • Edited long-form show elements to align with broadcast standards and creative direction.

  • Collaborated in the execution of pre-taped programming.

  • Managed media assets, including organization and archival processes.

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EDUCATION


RADIO & TELEVISION SPORTS BROADCASTING - COLLEGE OF SPORTS MEDIA

SEPTEMBER 2010-MAY 2012

  • Received Ontario Colleges Degree in Sports Broadcasting, Reporting and New Media from Canada’s best in career relevant education for radio and television sports broadcasting.

  • Received intense hands-on training focused on today’s trends of the working media while always exploring opportunities of the future.

  • Instructors provided unmatched professional development specifically chosen for their respective field of expertise to reinforce the practical, technical and theoretical teachings.

  • Radio Editing: Exhibited proper writing structure and demonstrated single and multi-track editing

  • Radio Hosting: Performed on as On-Air talent reading updates, voicers, and hosts for radio shows

  • Television Writing: Demonstrated proper writing techniques for television broadcasting in shows, updates, and segments 

  • Television Reporting: Performed as On-Air talent during sports news broadcasts and demonstrated intermediate interviewing and reporting skills

  • Video Editing: Learned video editing techniques using Avid Media Composer

  • Camera and Lighting: Learning basic camera and lighting work involving industry standard equipment

  • Writing for New Media: Expressed practice in proper blogging, game reports and previews

MEDIA FUNDAMENTALS - SHERIDAN COLLEGE OF APPLIED ARTS AND TECHNOLOGY

SEPTEMBER 2009-MAY 2010

  • Received Certificate for graduating in Media Fundamentals.

  • Demonstrated the fundamentals and basics in the Film and Television industry in a wide range of outlets.

  • Became experienced with television techniques, history, and styles. Learned basics design principles and how to apply them towards a piece of media.

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